E2C Hub Brand Identity
Government Branding Is Boring, Challenge Accepted.
I led a full rebrand of the E2C Hub: a new logo, one visual identity and a website built around the people using it. The goal was for people across Massachusetts to recognize it and trust it.
Logo and Ideas
The new logo and identity give the Hub one consistent look across the website, print and event materials, so it reads as the same trusted source wherever people meet it.
Open Data Day Conference
For the past 4 years I've been the design lead for the Open Data Day Conference, and I own the whole look: event branding, signage, promo, T-shirts, name tags and awards. It's rare to get to grow one identity on a public stage year after year, and I've scaled it as the event went from about 50 people to over 100.
